How robust is your company’s ESG policy, and where does it feature in your comms strategy?
Is your company’s ESG report a PR asset or a resource drain? A 45-minute webinar with our senior associate Melissa Davis, looking at ESG - covering regulations, reporting and reputation management.
ESG policy sets a strategic framework for how publicly-held organisations operate - how they address environmental challenges, how they impact and influence communities, and the operational values they adopt and live by in the pursuit of their mission.
This topic looms large for most communications leaders. Some may be under pressure to earn accolades for being a sustainability champion, some may be mulling how to manage potential bad news, while many others may be worried about accusations of purpose-washing or greenwashing.
Managed well, communications around ESG can enhance the reputation of the business and the brand in the eyes of customers. Conversely, it has the potential to damage corporate reputation.
For our first ‘Ask The Expert’ webinar, we’ll delve into the challenges and the opportunities around ESG in a Q&A with one of our associates, sustainability expert Melissa Davis, led by PRN co-founder, Nicky Regazzoni.
We'll be looking across the ESG comms spectrum, covering:
what communications leaders need to know about ESG regulations, acronyms, competitive benchmarking and metrics.
some recent case studies, showing how (and how not!) to get the balance and tone right in your outbound communications.
how to work effectively with your sustainability reporting team.
When: Jan 23, 2024
What time: 12pm GMT (1pm CET, 7am EST)
Where: Online (Zoom Link to Follow)
Price: Free
How to Register: Via Eventbrite
Whilst aimed at senior in-house communications leaders, all are welcome.
We also invite any questions for our expert, before and during the event, so please send any in advance and we’ll aim to cover as many as possible during the conversation.
About Ask The Expert
Over the past 18 years, we’ve built a large global network of over 1300 communications professionals - each with different stories, insights and expertise built up over many years. The breadth and depth of our team is exceptional, so for 2024 we’ll be curating this experience for the benefit of our wider network.
"Ask The Expert" is a new format where we will interview an expert from our wider network on a strategic subject or area that impacts communications professionals around the world.
Whilst aimed at senior-level in-house communications leaders, the sessions are open to anyone with an interest in PR and communications, and our wider network including our many global agency partners and 1300+ independent associates.
Conducted in a Q&A style, the interviews aim to focus on real-world case studies and the interviewees' personal experience. Hosted as live webinars, attendees will have the opportunity to pose questions before, and during the event.
We’d love you to join us on January 23, 2024, for our first event - do drop Nicky a line if you’d like her to put any specific questions to Melissa, or if you’d like to be a guest.